Brian Williams is making a return to the information enterprise.
Amazon introduced Thursday that former NBC Information anchor and MSNBC host will preside over election night time protection it’s planning on its streaming service Prime Video.
Williams will “be joined live by guests including prominent contributors across news and traditional media, representing a range of backgrounds and perspectives, to share real-time poll results and commentary while also referencing third-party news sources across all political affiliations,” the corporate stated in asserting this system, which is able to kick off at 5 p.m. EST.
After greater than 4 many years within the mainstream information enterprise, Williams stated a chance to work for Amazon “feels like the next big thing.”
“And the worldwide market of Amazon is a pure residence for this first-of-its-kind enterprise,” he stated in an announcement. “Together we will follow the storyline on election night wherever it leads us.”
Williams spent greater than 20 years at NBC and most lately hosted MSNBC’s 11 p.m. present “The eleventh Hour with Brian Williams,” a submit he held for the ultimate 5 years of his tenure there.
Amazon’s deliberate election night time protection comes as extra tech firms spend money on reside content material, together with sports activities, information and leisure.
It additionally comes as legacy broadcasters are grappling with altering client habits, dwindling scores and a tighter marketplace for linear promoting.
